Got progressively worse
Pros
When I started at Adobe things were looking great, with systems and tools that worked well and a simple enough process for BDRs. There were also: -Good benefits -Mental health bursaries for gym/sports gear/etc -Eye health bursary for checks and eyewear -Hybrid work -Genuine people in team -Access to Adobe products
Cons
As time went on things started to go down hill and the cracks started to show. First, there is no opportunity to progress (max you can achieve is 'Senior BDR' and good luck getting anything past that). The 'knowledge gap' is too big between BDR and AE or BDR and SAM. When those jobs open, BDRs are never seriously considered. Your chances of success are limited to whatever patch is assigned to you. Some BDRs cruise through exceeding targets with little effort, other BDRs hustle and fall short. The inbound/outbound disparity accross patches made it an uneven playing field. Quota allocation makes no sense. Low targets are allocated to the high achieving patches, and high targets are allocated to the harder patches covering the less popular solutions. There is constant restructuring and an unclear vision for some solutions, especially Adobe Commerce. BDRs are now also being held accountable for booking opportunities, which has always been the responsibility of the AE. The switch from Salesforce to Dynamics 360 was chaos. We went from a system that worked well, to one that is awful in every way, elongates the admin process by hours and was imposed on us without taking any consideration of our requirements. Managers make a difference. My original manager was great (a bit hands-off but was always there when needed and genuinley helpful and encouraging), the newer manager is a micromanaging nightmare who pretends to care about the team.
