We are home24, one of the leading home & living e-commerce platforms in continental Europe. We utilize data to provide personalized recommendations, tips, and inspiration for every home. We are looking for a Web Analyst (m/f/d) to join our team. In this role, you will support our marketing teams by ensuring data quality, maintaining our tracking setup, and delivering actionable insights through data visualization.

• You drive the implementation and maintenance of tracking concepts in GA4 and sGTM, refining event structures and debugging discrepancies to ensure delivery of high-quality data e.g. for attribution modeling and the design and evaluation of A/B tests
• You evaluate the performance of marketing campaigns across various channels
• You don't just deliver numbers, but interpret data to help the team understand trends and optimize ROI
• You build and maintain interactive dashboards (e.g., in Tableau or Looker) to monitor key marketing metrics, translating business requirements into clear visualizations
• You look beyond standard KPIs to investigate the "why" behind the data, conducting ad-hoc deep dives to uncover the root causes of performance shifts and user behavior
• You act as a contact person for analytical questions regarding GA4, helping stakeholders understand their data usage needs
• You monitor the data flow to ensure accuracy and support the team in identifying and fixing bugs in the tracking landscape

• You have professional experience in web analytics, data analysis, or a related field, ideally within an e-commerce environment
• You have hands-on experience with Google Analytics 4 (GA4) and (server-side) Google Tag Manager (sGTM)
• You are proficient in SQL, capable of merging and transforming large-scale datasets from diverse sources. Proficiency in Python is a strong plus for building scalable data solutions
• You have a basic understanding of HTML, CSS, and JavaScript to comprehend how tracking is implemented
• Your mindset combines natural curiosity for new trends with a sharp eye for detail, ensuring your end-to-end thinking always aligns with the bigger picture
• You have excellent English skills and can communicate your findings in a clear, structured way
• You thrive in cross-functional collaboration, acting as a bridge between marketing, data, and tech teams

If you want to become part of a thrilling success story – we are looking forward to your application. Please send us your application together with your salary expectations and the earliest possible starting date via our career site.

Your home is surely filled with furniture of varying materials and styles. The same is true for home24 as an employer. We celebrate the diversity of the people who work with us. Be who you are and feel welcome to #makeyourselfathome24

You can find all job offers on our career site!

home24 SE | Otto-Ostrowski-Straße 3 | 10249 Berlin | Contact: Nadine Scharf

We are home24, the leading home & living e-commerce platform in continental Europe. We are currently active in seven countries. Over 1,000 Homies work together towards a common goal: to create happy homes for everyone and every budget.

How can we reach this goal? With an assortment of over 250,000 pieces of furniture and accessories from more than 1,000 suppliers, we offer the perfect addition to any living space combined with the comfort of being able to shop from anywhere.

What makes us proud to be Homies? We are pioneers in our market who seamlessly combine technology and creativity. We utilize data to provide personalized recommendations, tips and inspiration for every home.

At home24, we strive to deliver a superior assortment of products and the best service. To do this, we need fresh ideas, 100% motivation, and dedication to our company mission. We always have a space at our table for service-minded individuals who are passionate about digitization and modern living.